Travel, Hospitality
& Airlines

Fostering Growth and Efficiency in Travel, Hospitality, and Airlines with Advanced Technology

Transforming Travel and Hospitality

The travel, hospitality, and airline industries are undergoing a significant transformation, driven by evolving customer expectations for seamless, personalized, and digitally integrated experiences. In response, IT service providers like HTC Global Services are offering a range of technologies and services to help these businesses adapt, innovate, and thrive. Key areas of focus include enhancing the customer journey, optimizing operations, and leveraging data for strategic advantage.

The Technologies that Deliver Impact

Artificial Intelligence (AI) and Machine Learning (ML)

AI and ML are central to the digital transformation of this sector. They power everything from personalized recommendations and dynamic pricing to predictive maintenance and intelligent automation.

Cloud Computing

The cloud provides the foundational infrastructure for modernizing legacy systems and enabling the agility required in today’s market. Cloud platforms allow for scalable solutions, secure data storage, and the flexibility to integrate new technologies and services seamlessly.

Data Analytics

The ability to collect, analyze, and act on vast amounts of data is a key differentiator. Data analytics enables a deeper understanding of customer behavior, leading to more effective marketing campaigns, improved customer service, and data-driven business decisions.

Digital Engineering and Modernization

This involves a broad range of technologies aimed at updating legacy systems and creating modern, user-friendly applications. This includes the use of microservices architecture to build flexible and scalable applications, as well as the development of mobile apps that provide a seamless user experience.

Automation and Agentic AI

Intelligent Process Automation using Agentic AI and Robotic Process Automation (RPA) and other automation technologies are being used to streamline back-office functions, reduce manual errors, and improve overall efficiency in areas like claims processing and data entry.

Generative AI & Conversational AI

Automates guest communications, content creation, chatbots, and virtual assistants—improving guest satisfaction and service efficiency.

AR/VR & Digital Twins

Enables immersive guest experiences, virtual training (e.g., Disney’s Kilimanjaro Safari VR training), and operational simulations for planning and maintenance

Internet of Things (IoT) & Connected Devices

Provides real-time tracking, asset and environment monitoring, and enhances guest experiences through smart devices (e.g., keyless rooms, in-flight sensors).

Expertise that Elevates Outcomes Across Your Value Chain

Digital Transformation & Strategy Consulting

Advising clients on a strategic roadmap to navigate the complexities of digital change.
• Legacy System Modernization Assessment
• Cloud Adoption Strategy
• Customer Experience Journey Mapping
• Digital Product and Service Innovation

Customer Experience (CX) and Digital Guest Solutions

Web, mobile & kiosk platforms
AI chatbots & virtual assistants
Loyalty & personalization programs
Contact center automation
CRM solutions for unified customer view

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Cloud & Infrastructure Modernization

Delivering cloud transformation through:

Legacy app migration (AWS, Azure, GCP)
Cloud-native development
Infrastructure automation & management
Data center & mainframe modernization

Data Analytics & AI Solutions

• Development of Customer Data Platforms (CDP) for a unified data view
• Predictive Analytics for Maintenance, Disruption Management, and Demand Forecasting
• Revenue Management and Dynamic Pricing Engines
• Business Intelligence (BI) and Data Visualization Dashboards

Hospitality & Leisure Services

• Property Management System (PMS) Integration and Enhancement
• Contactless Check-in/Check-out and Mobile Key Solutions
• In-Room Automation and IoT-enabled Smart Rooms
• Omnichannel Ordering Platforms for Food Service and Room Service

Application Development and Maintenance

Delivering custom application solutions through:

AI-enabled ADM services
Modernization & re-engineering
Low-code / no-code development
Application rationalization
Maintenance & support (AMS)

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Digital Engineering Services

This service focuses on creating seamless and personalized digital experiences for customers.
• Design Thinking & Prototyping,
• UX & Design Services,
• Content Management &
• Digital Portals, and Digital Commerce

Quality Assurance and Quality Engineering

This ensures that all applications and systems meet the highest standards of quality and performance.
• Test Advisory and Consulting Services,
• AI-Led Quality Engineering & Testing Services, and
• Performance Testing & Engineering Services

Salesforce Services

This includes a range of services related to the implementation and management of the Salesforce platform.
• Salesforce Data Cloud
• Implementations (CDP / Customer 360),
• Contact Center Modernization, and
• Marketing Platform Consolidation.

Business Process Services (BPS)

This involves outsourcing various business processes to improve efficiency and reduce costs.
• Corporate Business Services,
• Customer Experience Services, and
• Document & Record Management.

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Enterprise Platforms & Integration

Implement and integrate enterprise solutions to unify operations and enhance guest experience.
• CRM, ERP, PMS (Salesforce, SAP, Oracle, PeopleSoft)
• Loyalty, reservations, and ancillary management platforms
• API and channel integrations (IATA NDC/One Order)

Digital Engineering & Commerce

Design, build, and optimize next-gen digital touchpoints and commerce platforms.
• Headless CMS and digital portals
• UI/UX design, accessibility, and omnichannel personalization
• Mobile app and digital channel strategies
• Marketing automation & digital MarTech Ops

Accelerate Your Time to Value

AI-powered digital transformation suite driving up to 40% time-to-market improvement through automation (BRD/user story/code/test generation, synthetic data)

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An integrated data platform that consolidates customer information from every channel and interaction, creating a single source of truth for each guest or traveler. Empowers personalized marketing, loyalty initiatives, and advanced analytics by delivering deep, actionable insights and enabling seamless omnichannel engagement.

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A single platform that automates reservations, loyalty, ancillaries, and analytics for streamlined travel operations. Integrates core processes to deliver a seamless experience for travelers and operators alike.

HTC’s AI-powered CFO solution suite that drives autonomous, end-to-end finance operations—enabling smart procure-to-pay, order-to-cash, and financial analytics. Delivers significant cost savings, accuracy, and actionable insights through automation, intelligent data cataloging, and real-time analytics.

A comprehensive customer experience (CX) platform designed to unify omnichannel service delivery with AI-driven support, knowledge management, and analytics. Elevates user experience by enabling personalized journeys, 360° omnichannel engagement, and seamless integration of digital service touchpoints.

A next-generation digitization platform that leverages intelligent document processing (IDP) to automate, validate, and manage all types of business documents. Accelerates digital transformation by enhancing data accuracy, streamlining processes, and reducing manual intervention across the enterprise.

A suite of proprietary tools and methodologies, including automated assessment and code analysis tools, designed to accelerate the migration of complex legacy travel applications (e.g., mainframe, legacy applications) to modern cloud architectures with minimal downtime and risk.

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Partner based solution for creating multiple marketing content using generative AI. An AI-powered language platform that generates highly effective marketing and customer communications by analyzing emotional and motivational drivers. Enables brands to optimize digital messaging for higher engagement, conversion, and personalized customer experiences across channels.

Success Stories

Consumer Services, Test Automation Solution

Hospitality Giant Hastens Time-to-market With HTC’s Test Automation Solution

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Hospitality and Entertainment

Captivating, Cost-Effective, And Impactful Trainings At A Renowned Theme Park

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Travel, Hospitality& Airlines

Transforming Travel and Hospitality