Your users matter to us. And we know what they want.

How customers and employees engage with websites and applications makes a big difference in the relationship they have with organizations. The measure of success today is how engaging your customer-facing applications and portals are, and how easily they help customers interact with you and get their tasks done. As a result, companies that bring a dedicated and thoughtful approach to designing their products and applications around verified customer needs easily edge past their competition.

Our UX team is part of our larger application development “super-practice”. We provide UX services grounded firmly in research, collaboration and flexibility of approach. We closely study user behavior and preference and then design intelligent and elegant experiences aimed at making your engagement with your customers more interactive, insightful and satisfying.

Why should you insist on a good UX design?

    A good UX design helps you achieve the following:
  • Increased stakeholder consensus
  • Broader user adoption
  • Faster time to market
  • More durable applications
  • Engaging customer experience
    Our UX design principles:
  • Make it visually appealing (visual design)
  • Make it engaging (interactive/ social)
  • Make it work across devices (responsive design)
  • Make it usable (information architecture)
  • Make it right (strategic effectiveness)

Our XDD services

User research

We deploy user observation, focus groups, competitive analysis, contextual analysis, traffic analytics, and surveys to deliverable comprehensive research plans, moderator guides, top-line findings, and personas to our clients.

Information architecture

We evaluate user research, design task-oriented navigational approach, and develop information architecture and annotated wireframes to deliver comprehensive yet user-friendly information architecture siagrams and wireframes.

Usability and accessibility testing

We use paper prototypes, heuristic evaluation, user observation, A/B testing, analysis, and surveys to deliver the right testing plan, moderator guide, top-line findings, and detailed usability reports.

Experience prototyping

We deliver prototyping plan, focus group leadership, and iterative visual design to drive the client’s application development process and stakeholder engagement, while building consensus and helping visualize before building so that they require less redesign during development.

Web UI development

We deliver HTML/CSS templates and interactive page elements to ensure standards-based UI code, responsive design, maximum device compatibility and accessibility.

Visual design

Using a user-centered design approach, we create the right look for an engaging application, supporting both the brand and the end user.

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